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Pet grooming on Solberra

Every appointment is a chapter. The album is the whole story.

A calm dog mid-groom on a salon table in warm light.

Three groomers turned Bear away. A year later, he naps during his bath.

Bear was a problem dog.

That’s what his family told me when they showed up at my salon — Devon and Yolanda, with a 75-pound black mutt who hadn’t been bathed since they adopted him eight months earlier. He’d been pulled from a hoarding situation in rural Georgia. Three different groomers had tried to work with him and given up. The last one called him “uncooperative” and suggested sedation.

Bear was terrified. Not aggressive — terrified. The kind of terror where a dog won’t make eye contact, won’t take treats, hides behind their owner’s legs and shakes.

I didn’t try to groom him that first day. We sat on the floor of my back room for forty minutes. I let him smell my hands, my shirt, my hair. Yolanda cried at one point — she thought no one was ever going to be able to take care of him. The second visit, Bear let me clip his front nails. Just the front ones. The third, he tolerated a brush behind his ears. A year later, Bear naps during his bath.

My name is Imani Johnson. I’ve been grooming dogs in Atlanta for eight years. My specialty isn’t a breed or a cut style — it’s anxious dogs. Rescues with histories. The dogs other salons send away.

I document everything. Every appointment, I take a few photos and a short video — not for marketing, just because I want to remember them. The dogs and the families become part of my life, especially the families, because they’re often the ones who picked up an animal nobody else wanted, and they need someone to see how far that animal has come.

For a while I kept the photos on my phone and emailed a folder at year’s end if a dog had really transformed. I knew they meant something to people. I just didn’t have a good way to do it. That’s when I found Solberra.

Here’s what I do now. For each regular client — the families who come back every four to eight weeks — I keep a private album. Every appointment, I add the day’s photos and a short video. At the end of the year the family can buy a complete album of their dog’s grooming journey. Some buy quarterly; some buy whenever they need something to send a relative.

A groomer holding a freshly groomed rescue dog who looks relaxed.

How it works

Keep a private album per client, add a few photos and a short video each appointment, and offer a year-end album. The family previews, pays by card, and downloads instantly. You handle the grooming and the relationship; we handle previews, streaming, payments, and delivery.

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The price is small — $15 to $40 an album, depending on what’s in it. Most families opt in, and some keep buying every year. Where it really matters is the transformation stories: when a family has a Bear, the year-end album becomes something they treasure. I’ve had families cry over them.

I keep about 85% of what they pay. Solberra handles the payment, the downloads, the email when the album is ready. I handle the grooming and the relationship, which is the part I was always going to handle anyway.

What I didn’t expect: the families who buy albums send me referrals, a lot of them. There’s something about having a year of photographs of your dog’s transformation that makes people tell their friends. It doesn’t feel transactional to them. It feels like care.

What started as a way to remember the dogs I work with became part of how I run my business. They’re proof of what’s possible when you give an animal time.

Document the dogs you love. Start your album today.

Start your album →

Showcase content illustrates how a pet grooming professional might use Solberra. No real clients or groomers shown.